October 21, 2020

Assaf Granit

Palomar, Barbary, Shabour, Balagan, Mona, Machneyuda, Yudaleh, so many places that we love and the person behind these is none other than chef Assaf Granit, the chef who changed the rules of the games from Jerusalem to the world. His partnership with our Tom Dixon created the amazing and delicious ‘Coal Office’ restaurant in London, which left us quite speechless.

How would you describe Assaf in one hashtag? #A person who doesn’t know what a hashtag is
What is the one thing people don’t know about you? I snore very loudly at night
How does your morning ritual look like? Espresso, a slice of bread with peanut butter and straight to the gym
What time of day do you prefer? 7am
What country do your dream of visiting? Japan
What is the biggest surprise you have received? Tickets to a Kanye West concert and dinner at Noma in Copenhagen as a birthday gift (I hate surprises by the way)
Who is your style icon? Tom Ford
What are the three things you cannot live without? A good knife, a good pair of jeans and boxing gloves
What is your favorite smell? Chloe perfume
What is your favorite design element in your home? Porcelain espresso cups from Limoges
Who would you dream of going to dinner with? Shaul Evron
What is your favorite application? Uber
What is your drink of choice? Red wine
What superpower would you choose? Being able to eat without gaining weight
What is the best advice you’ve been given? Salt like rain, not like backgammon (a quote by my partner Ori Navon)
You are on a deserted island and can only pick one thing to eat, something you would never get bored of? Polenta ;)
What song can you put on repeat? The Rolling Stones - You can’t always get what you want
If you could be another person for a day, who would it be? Scarlett Johansson
What is your favorite Tom Dixon piece? The pestle and mortar
What is the best gift you have received recently? A Dyson vacuum cleaner
What NOOR gift would you pick? A questionnaire where I would look cooler or a Yoga Design Lab yoga mat